Custom Travel Stickers destination designs and souvenirs

Travel sticker guide

Travel stickers people keep and use

A travel sticker has to be good enough for someone to choose it as a memento. Here is how to design and specify stickers that sell in gift shops and last on the road.

Why choose custom travel stickers?

Travellers love a small, light souvenir that won’t push their bag over the weight limit. A sticker fits in a passport wallet and ends up on a laptop, bottle or journal, recalling the trip every day.

For destinations and attractions, a well-designed sticker is marketing that travels home with visitors and prompts friends to ask where it came from.

Travel creators, bloggers and van-life accounts use stickers as merch, giving followers something tangible that connects them with the places they share.

Popular uses for travel stickers

Travel stickers are ordered by:

• Gift shops and visitor centres – landmark, trail and destination stickers.
• Tour operators – welcome pack stickers and branded souvenirs.
• Walking and cycling routes – completion stickers for hikers and riders.
• Travel creators – merch designs sold online and at meet-ups.
• Campervan and motorhome owners – country and route stickers for windows and lockers.

Materials, shapes and sizes

Travel stickers live on water bottles, flasks and vehicles, so waterproof vinyl with a laminate is the sensible default. Paper suits journals and postcards but won’t survive a rainy hike.

Die-cut landmarks and illustrated maps are popular, while circles and badges give a classic souvenir feel. Holographic film makes gift shop stickers stand out on a display rack.

Keep sizes practical: palm-sized stickers suit bottles and laptops, while larger designs suit campervan windows and cool boxes.

Designing destination stickers

Strong souvenir stickers pair a recognisable image with the place name. Choose one landmark, animal or view rather than cramming in every attraction, and make sure the name is readable at sticker size.

Use your own photographs, illustrations or commissioned artwork. Some landmarks, venues and attractions have protected logos or designs, so check permission before using anything you didn’t create.

For vehicle windows, a sticker applied inside the glass must be prepared to read from outside, and no sticker should obstruct the driver’s view.

How travel stickers help your destination or brand

Every sticker on a traveller’s laptop or bottle is a small advert for your destination, seen in offices, airports and cafés long after the trip ends.

For tour companies, branded stickers in welcome packs create a sense of belonging to a shared adventure and give guests a reason to talk about the trip afterwards.

Collectable series work especially well. A different sticker for each town on a coastal route, each island on a ferry network or each peak on a challenge walk encourages visitors to keep exploring until the set is complete.

Why travel brands choose AStickerPrinting

We review destination artwork for legibility at souvenir size, recommend waterproof and laminated builds for life on the road and send a PDF proof before printing. Gift shops can order several designs together and see each one on the proof.